Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis (Online ISSN: 2527-4635) is published since 2016. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis has three issues in a year in April, August, and December. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis is managed professionally and independently by the School of Business and Management, Universitas Ciputra Surabaya. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis is aimed to enhance a better understanding of research-based business management science among academics and researchers. Thus, these research will give positive contribution and influence to the world of business management science and entrepreneurship. 


Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis invites researchers, academics, and business-management practitioners to submit research-based articles on various themes, topics and aspects of management and business, including: Marketing, Finance, Human Resources, Family Business, and Entrepreneurship.

History:

Journal Performa start from Volum 5 Number 1, 2020 the amount of articles every Number changed from 15 articles to 10 articles.

 

Vol. 8 No. 6 (2023): Performa

Published: 2024-02-09

Abstract views: 9 , PDF downloads: 9
https://doi.org/10.37715/jp.v8i6.3754
Abstract views: 2 , PDF downloads: 6
https://doi.org/10.37715/jp.v8i6.4443
Abstract views: 4 , PDF downloads: 4
https://doi.org/10.37715/jp.v8i6.4305
Abstract views: 20 , PDF downloads: 6
https://doi.org/10.37715/jp.v8i6.3771

PENGARUH E-WOM, CONTENT MARKETING, DAN CONSUMER INNOVATIVENESS TERHADAP MINAT BELI PRODUK SKINCARE DI INDONESIA

Helena Keshya Riconga Pujinata, Dr. Tommy Christian Efrata, S.E., M.Sc.

656-672

Abstract views: 9 , PDF downloads: 10
https://doi.org/10.37715/jp.v8i6.3980
Abstract views: 1 , PDF downloads: 2
https://doi.org/10.37715/jp.v8i6.3921
Abstract views: 28 , PDF downloads: 27
https://doi.org/10.37715/jp.v8i6.3806
Abstract views: 1 , PDF downloads: 4
https://doi.org/10.37715/jp.v8i6.3742

PENGARUH SOCIAL MEDIA MARKETING, PERCEIVED QUALITY, DAN BRAND AWARENESS TERHADAP MINAT BELI KONSUMEN TOTE BAG RUDOFF

Soni Surya Gouwendra, Dr. Hermeindito, S.E., M.M. Dr. Hermeindito, S.E., M.M.

718-727

Abstract views: 2 , PDF downloads: 3
https://doi.org/10.37715/jp.v8i6.3804
Abstract views: 1 , PDF downloads: 3
https://doi.org/10.37715/jp.v8i6.3786
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History:

Journal Performa start from Volum 5 Number 1, 2020 the amount of articles every Number changed from 15 articles to 10 articles.