Pelatihan Ideasi dan Eksekusi Bisnis dalam Mengembangkan Kemampuan Kewirausahaan Generasi Muda
Article Sidebar
DOI:
Read Counter : 101
Download : 57
Main Article Content
Wendra Hartono
Alexander Jevan Winarjo
Adi Kurniawan Yusup
Damelina Basauli Tambunan
Metta Padmalia
Abstract
Program pengabdian masyarakat ini bertujuan untuk meningkatkan keterampilan kewirausahaan generasi muda melalui pelatihan yang bersifat interaktif dan aplikatif, yang dilaksanakan di Alfa Omega Church (AOC), Surabaya. Kegiatan ini melibatkan kolaborasi antara dosen dan mahasiswa Universitas Ciputra Surabaya dalam menyusun serta menyampaikan materi, seperti Bird in Hand Concept dan strategi pemasaran digital, yang dilengkapi dengan diskusi kelompok, pengisian lembar kerja, dan sesi praktik. Program ini dilaksanakan dalam dua sesi dengan pendekatan yang dirancang untuk membantu peserta menggali potensi diri, mengembangkan ide bisnis, dan mempersiapkan strategi eksekusi. Hasil kegiatan menunjukkan bahwa peserta mengalami peningkatan signifikan dalam pemahaman kewirausahaan, baik dari segi pola pikir maupun keterampilan praktis. Selain itu, kegiatan ini menciptakan suasana kolaboratif yang mendorong antusiasme serta partisipasi aktif peserta. Evaluasi menunjukkan bahwa program ini memberikan dampak positif, tidak hanya dalam membekali generasi muda dengan keterampilan yang relevan, tetapi juga dalam mendukung mereka untuk menghadapi tantangan ekonomi global. Program ini diharapkan dapat menjadi model dalam memberdayakan generasi muda melalui pendidikan kewirausahaan berbasis komunitas.
Article Details
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
Aluko, A. I., Yomi-Akinola, O. G., & Adedapo, A. A. (2019). Entrepreneurship education as a tool for reducing unemployment in Nigeria. Global Journal of Business Discipline, 3(1), 45–56. https://doi.org/10.47177/gjbd.03.01.2019.045
Atrup, A., Diawati, P., Syamsuri, S., Pramono, S. A., & Ausat, A. M. A. (2023). The effect of entrepreneurship education and creativity on students' entrepreneurial intention: The perspective of effectuation and cognitive flexibility theory. Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan Pengajaran dan Pembelajaran, 9(2), 555. https://doi.org/10.33394/jk.v9i2.7822
Cahyani, U. E., Masruri, S., & Hanafi, S. M. (2022). Does entrepreneurship education matter for Islamic higher education students' entrepreneurial readiness? Jurnal Ekonomi Bisnis dan Kewirausahaan, 11(2), 258. https://doi.org/10.26418/jebik.v11i2.55092
Chiloane-Tsoka, G. E. (2016). Factors influencing the perceptions of youth entrepreneurship development in South Africa. Problems and Perspectives in Management, 14(3), 556–563. https://doi.org/10.21511/ppm.14(3-2).2016.12
Ghafar, A. (2020). Convergence between 21st century skills and entrepreneurship education in higher education institutes. International Journal of Higher Education, 9(1), 218. https://doi.org/10.5430/ijhe.v9n1p218
Karyaningsih, R., Wibowo, A., Saptono, A., & Narmaditya, B. S. (2020). Does entrepreneurial knowledge influence vocational students’ intention? Lessons from Indonesia. Entrepreneurial Business and Economics Review, 8(4), 138–155. https://doi.org/10.15678/eber.2020.080408
Mahmudin, T. (2023). The importance of entrepreneurship education in preparing the young generation to face global economic challenges. Journal of Contemporary Administration and Management (Adman), 1(3), 187–192. https://doi.org/10.61100/adman.v1i3.78
Masha, A. K., Shava, E., Mambiravana, T., & Bwowe, P. W. (2022). Promoting youth empowerment through business mentorship in South Africa. Prizren Social Science Journal, 6(1), 48–57. https://doi.org/10.32936/pssj.v6i1.291
Mihalj, B., Dejan, Đ., Dragan C., Millan, N., & Miloš, V. (2018). Lean startups with industry 4.0 technologies: Overcoming the challenges of youth entrepreneurship in Serbia. Journal of Engineering Management and Competitiveness, 8(2), 89–101. https://doi.org/10.5937/jemc1802089b
Nungsari, M., Ngu, K., Chin, J. W., & Flanders, S. (2021). The formation of youth entrepreneurial intention in an emerging economy: The interaction between psychological traits and socioeconomic factors. Journal of Entrepreneurship in Emerging Economies, 15(2), 333–359. https://doi.org/10.1108/jeee-08-2021-0312
Okoro, J. P., Nassè, T. B., Ngmendoma, A. B., Carbonell, N., & Nanema, M. (2022). Entrepreneurship education and youth unemployment challenges in Africa: Ghana in perspective. International Journal of Management & Entrepreneurship Research, 4(5), 213–231. https://doi.org/10.51594/ijmer.v4i5.328
Oosterbeek, H., Praag, M., & IJsselstein, A. (2010). The impact of entrepreneurship education on entrepreneurship skills and motivation. European Economic Review, 54(3), 442–454. https://doi.org/10.1016/j.euroecorev.2009.08.002
Othman, N., Othman, N., & Juhdi, N. H. (2020). Entrepreneurship education and business opportunity exploitation: Positive emotion as mediator. Jurnal Cakrawala Pendidikan, 39(2), 370–381. https://doi.org/10.21831/cp.v39i2.30102
Premand, P., Brodmann, S., Almeida, R., Grun, R., & Barouni, M. (2016). Entrepreneurship education and entry into self-employment among university graduates. World Development, 77, 311–327. https://doi.org/10.1016/j.worlddev.2015.08.028
Putri, B. M. R. B., Baihaqi, I., & Persada, S. F. (2020). Pemilihan prioritas service terhadap development perusahaan kategori kecil dan menengah dari lembaga pengembangan bisnis. Jurnal Teknik ITS, 9(1). https://doi.org/10.12962/j23373539.v9i1.41952
Radebe, T. N. (2019). The challenges/barriers preventing the South African youth in becoming entrepreneurs: South African overview. Journal of Economics and Behavioral Studies, 11(4[J]), 61–70. https://doi.org/10.22610/jebs.v11i4(j).2921
Sarithambika, K. P., Beegam, S., & Pradeesh, S. (2024). The effect of entrepreneurial education, self-efficacy and family environment on entrepreneurial intention among differently-abled youth. International Journal of Research Publication and Reviews, 5(1), 569–578. https://doi.org/10.55248/gengpi.5.0124.0118
Sikenyi, M. (2017). Does Kenya’s youth enterprise development fund serve young people? IDS Bulletin, 47(3), 127-140. https://doi.org/10.19088/1968-2017.131
Sumarno, S. (2021). Evaluation of the CSE-UCLA model on vocational high school entrepreneurship learning in facing the Industry 4.0 era. Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan Pengajaran dan Pembelajaran, 7(4), 956. https://doi.org/10.33394/jk.v7i4.4118
Tingey, L., Larzelere, F., Goklish, N., Rosenstock, S., Mayo-Wilson, L. J., Pablo, E., Goklish, W., Grass, R., Sprengeler, F., Parker, S., Ingalls, A., Craig, M., & Barlow, A. (2020). Entrepreneurial, economic, and social well-being outcomes from an RCT of a youth entrepreneurship education intervention among native American adolescents. International Journal of Environmental Research and Public Health, 17(7), 2383. https://doi.org/10.3390/ijerph17072383
Undang-Undang Republik Indonesia Nomor 3 Tahun 2014 tentang Perindustrian.
Wardana, L. W., Narmaditya, B. S., Wibowo, A., Mahendra, A. M., Wibowo, N. A., Harwida, G., & Rohman, A. (2020). The impact of entrepreneurship education and students' entrepreneurial mindset: The mediating role of attitude and self-efficacy. Heliyon, 6(9), e04922. https://doi.org/10.1016/j.heliyon.2020.e04922