HALIM, Enrico Glenn; SOEPARTO, Alexander Wahyudi Henky. THE EFFECT OF PRODUCT QUALITY AND SERVICE QUALITY ON PURCHASING DECISIONS AT TOKO BAHAN KUE 55. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis, [S. l.], v. 9, n. 1, p. 63–78, 2024. DOI: 10.37715/jp.v9i1.3796. Disponível em: https://journal.uc.ac.id/index.php/performa/article/view/3796. Acesso em: 5 mar. 2026.