PUTRI, Nadia benita. ANALISA PENGARUH PRODUCT, PRICE, PLACE, DAN PROMOTION TERHADAP KEPUTUSAN PEMBELIAN DI RUMAH MAKAN AYAM GORENG ECHO: The Effect of Product, Price, Place, and Promotion on Purchas Decision at ‘Ayam Goreng’ Echo Restaurant. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis, [S. l.], v. 7, n. 3, p. 330–345, 2022. DOI: 10.37715/jp.v7i3.2914. Disponível em: https://journal.uc.ac.id/index.php/performa/article/view/2914. Acesso em: 12 mar. 2026.