HUDA, Muhammad Firdaus Syahrul. PENGARUH DIFERENSIASI PRODUK TERHADAP TERCIPTANYA WORD OF MOUTH PADA PELANGGAN UNICO MART. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis, [S. l.], v. 1, n. 4, p. 489–497, 2016. DOI: 10.37715/jp.v1i4.226. Disponível em: https://journal.uc.ac.id/index.php/performa/article/view/226. Acesso em: 12 mar. 2026.