NJOTO, Tommy Kurniawan. PENGARUH DESAIN KEMASAN, CITA RASA, DAN VARIASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN BUMI ANUGERAH. Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis, [S. l.], v. 1, n. 4, p. 455–463, 2016. DOI: 10.37715/jp.v1i4.222. Disponível em: https://journal.uc.ac.id/index.php/performa/article/view/222. Acesso em: 20 feb. 2026.